Growth Academy Online Mini MBA – SME businesses
This five day ‘Mini MBA’ style programme will be run as a weekly one day session over 5 weeks. It is an interactive and thought-provoking course and has been designed for those who are running a SME business and are looking to turbo charge their business performance.
The programme will allow delegates to build on their strategic leadership skills and learn about the key fundamentals of each function within a corporate organisation. Delegates can opt to attend the programme starting in June, September or November.
Upon booking delegates will be provided with a login for our online learning platform in order to participate in this course.
Course Outline
The programme draws upon the key components that every senior leader is required to know in order to run a successful organisation.
Throughout the course there is a focus on the individual and their leadership style and how behaviours play a significant part in developing a positive organisational culture. During the programme delegates will be able to bring in their own organisational challenge and work with the tutors to overcome these.
The course is comprised of five key elements:
- Finance for the SME leader
- Building strong governance and performance
- Strategic thinking for the business leader
- Essential leadership skills for Directors
- Digital marketing and sales essentials for the growth business
Learning objectives
Upon completion delegates will be able to:
- Understand their legal responsibilities as a director and use tools to develop good governance through their organisation
- Utilise key frameworks for the purposes of developing strategy, assessing performance and planning
- Think more strategically and critically assess the performance of the organisation and of individuals
- Draw upon new ways of communicating effectively across the organisation
- Become more aware of their behaviours and key leadership styles that influence change and develop a positive organisational culture
Take away tools that can be used to allow the executive to make sound and more effective financial and business decisions
- Assess the competitive landscape and build effective marketing strategies that take advantage of technology
- Find solutions to key business challenges for immediate impact in the organisation
Agenda
Day 1: Finance for the SME leader
- Understand the key financial reports and how they relate to each other, reading beyond the numbers
- Review basic financial ratios and formulas in order to assess the health of your organisation
- Review possible funding options and investment choices appropriate for the organisation
- Assess how effective current management financial reporting is and how to enhance this to meet organisational objectives
Day 2: Essential leadership skills for Directors
- Reflect on your own leadership style and how to evolve this for the benefit of your people
- Use coaching and mentoring to drive the organisation forward
- Understand how leaders shape the culture of an organisation
- Performance management – getting the best out of your people
Day 3: Building strong governance and performance
- Put in place good governance processes so you can get on with running the businesses
- Understand the key differences between directorship, ownership and leadership
- Assess the key risks to your business and how to mitigate these effectively
- Understand the legal status of a company and other organisations and how they relate to the Company Act
Day 4: Digital marketing and sales essentials for the growth business
- Understand the importance of technology in marketing
- Learn how to implement a target driven sales culture that delivers results
- Learn about key tools you can use to understand your competition
- Review the best techniques to retain your customers
Day 5: Strategic thinking for the business leader
- Understand how to start to work on your business and not in it
- Use key tools to assess options and implement new ideas
- Review the key principles needed to ensure your operation runs smoothly so you can lead from the front
FAQs
Upon completion of the course delegates will be enrolled into the Growth Academy Alumni which holds regular meet ups throughout the year, allowing ample opportunity for delegates to network and enhance their profile in the business community.
We welcome more than one person from each organisation however the delegates must be in either a management or leadership role, preferably with at least 3 year’s experience. For organisations who wish to book on a number of their team then we can discuss the option of having the course delivered on a ‘closed classroom’ basis where delegates in attendance would only be from the one organisation.
Delegates can opt to have their attendance at the course accredited by the Chartered Management Institute (CMI) up to the equivalent of a Level 7 professional accreditation. This option will involve some post-attendance work.
Delegates must be either a Director or owner of a business based in the UK. The business must be registered and employ at least 5 staff. This is to ensure that the learning is pitched at the right level and to ensure the most effective outcomes for all.
This unique course will not only allow delegates to crystalize their experience of running a business by learning about the key theories but will also allow them to bring in a live ‘problem’ that they need support with. This could be how to improve sales, how to shorten the working capital cycle or where best to raise investment for growth
Dates:
- Cohort 1: June 24th, July 1, July 8, July 15, July 22
- Cohort 2: Sept 9, Sept 16, Sept 23, Sept 30, Oct 7
- Cohort 3: Nov 18, Nov 25, Dec 2, Dec 9, Dec 16
Cost
Course Fee – £2,999 + VAT
Accreditation fee – £699 + VAT
Part funding may be available for this course. Contact us to learn if you qualify.
Upon booking delegates will be provided with a login for our online learning platform in order to participate in this course.
Payment for the course must be made before attendance
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